Your Marketing Team

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Meet your new
marketing team

Inspiration comes in all shapes and sizes.

That’s why you need a marketing team that comes in all shapes and sizes too.

At Equals Five we provide a breadth of experts and specialists to form or supplement your marketing team. Whether you need all these experts all the time or just an experienced marketing director for two days a month to help drive your marketing strategy, then Equals Five can help.

Everyone who works for us is an expert in their field. This means you can build a bespoke marketing team that brings together the particular skills you need for your business goals.

Scroll down to find our more about our specialists.

Marketing specialists

Marketing Directors & CMOs

Your Marketing Director works closely with your senior management to set your key goals, define your go to market strategy and outline how marketing will interact with the sales function and other areas of the business to deliver the required results.

Marketing Managers

The Marketing Manager oversees the execution side of things, coordinating marketing executives, suppliers and partners to deliver the plan, liaising with your sales function day-to-day and keeping the wider business updated on progress, results, and upcoming activities.

Content Marketing Specialists

Content Marketing Specialists create and curate the content that will make your brand stand out in a crowded market – from blogs to whitepapers, guides, videos, case studies, email campaigns, customer communications, social posts and more. Our team gets under the skin of your industry to identify the hot topics that help you lead the conversation.

Digital Marketing Specialists

Digital Marketing Specialists take a deep dive into the digital aspects of your marketing, from building and executing email campaigns, to managing social media channels, website content and all digital marketing assets. They ensure your campaigns run smoothly, your website stays healthy and up to date, and your data is well managed.

Marketing Executives

Marketing Executives assist the marketing manager in delivering the finer detail of the plan, drafting copy, managing and updating websites, running campaigns and putting together data reports, as well as managing prospect lists and the marketing contribution to the sales funnel and CRM.

Graphic Designers

Graphic Designers give your brand the aesthetic clout it needs to give you a bold presence in the marketplace, helping you to create stunning looking brochures, thought leadership guides, marketing and sales collateral, as well as helping out on client pitches, and branded items such as stationery, signage, vehicle livery and more.

Marketing Automation Specialists

Marketing Automation is at the grown-up end of the marketing spectrum. For businesses with large addressable markets and databases, marketing automation specialists build complex unified prospect management workflows that automatically qualify prospects while serving them personalised content based on their profile and interactions with your business.

SEO & Search Specialists

SEO and Search Specialists ensure your brand and website are well represented across search engines and the wider internet, managing both organic search rankings and coordinated paid SEM campaigns to keep you front of mind with your target audience, driving traffic and leads through your website and related online presence.

Market Research Experts

Your Market Research function is all about mapping your total addressable market, identifying your ideal customer profiles and generating lists of industries and companies to target, as well as keeping abreast of developments in your industry and competitor activity, to ensure you stay ahead of the curve.

PR & Thought Leadership Specialists

PR and Thought Leadership Specialists work with a network of media partners and influencers to ensure your brand gets the coverage and exposure it needs in the key places where your audience goes to get its news, opinions and insight. They make sure your brand and message is amplified across a range of paid, earned and shared media.

Marketing Data Specialists

Marketing Data Specialists manage your customer and prospect databases and your CRM, mining the data for insights, making sure it’s up to date, secure and in line with GDPR and privacy requirements. Your data specialist manages the flow of data through your CRM and tracks and monitors how it’s used by your marketing and sales teams to maximise its potential.

Brand Managers

Your Brand Manager is responsible for your brand identity, both in terms of its proposition, vision and values, and the total brand delivery of that vision through tone of voice, messaging, visual identity and brand representation both online and offline. The brand manager tracks customer sentiment and manages how you’re perceived in the market.

Product Marketing Experts

Product Marketing Experts work with you to develop your product offering by mapping customer needs and pain points to help you create products and messages that resonate with your target market and give them a strong incentive to engage with you, generating reliable demand that converts.

Event Marketing Specialists

Our Event Marketing Specialists help you deliver flagship events that bring in an audience of top tier prospects, as well as clients and partners, to provide the golden opportunity of face-to-face engagement with the people you need to be in front of. We provide a seamless, best-in-class event experience that drives sales pipeline.

Campaign Data Specialists

Campaign Data Specialists manage your prospect and customer datasets and coordinate your marketing channels to ensure the right messages are getting to the right people at the right time. With audience segmentation, campaign performance analysis and data management, we ensure your campaigns deliver maximum engagement and ROI.

Lead & Demand Generation Experts

Lead and Demand Generation Experts plan and deliver unified multi-channel, multi-touch campaigns that engage your audiences with messages and content that drive a volume of website traffic, inbound leads and enquiries to keep your sales function fed with highly qualified, engaged leads and prospects.

CRM and Lead Management Specialists

CRM and Lead Management Specialists help you define, build and maintain the process and CRM architecture that moves leads successfully through your sales funnel, from low qualified prospects to highly qualified opportunities and sales. By mapping the process and clearly defining the different stages and actions needed, we ensure you optimise prospect conversion as well as managing existing client relationships.

Business Development Representatives

Business Development Representatives help you identify, engage with and convert prospects into customers, through marketing research, outbound prospecting and handling of enquiries, as well as setting up and delivering introductory meetings, sales pitches and managing opportunities as they progress towards close.

Sales Development Executives

Sales Development Executives provide the vital bridge between the marketing and sales functions, taking the leads that marketing generates and systematically following up, further qualifying and nurturing them until they’re ready to engage properly with your sales team, ensuring your sales funnel is always being fed.

Experience and knowledge built over time

Delivering growth requires creativity, insight, and expertise – and a team of great people. You have access to a broad team of marketing experts when you need them.

We provide all the marketing specialists that you need to help grow and scale your business, but at a fraction of the cost. We are your in-house, dedicated marketing team, all part-time, under contract, so you only pay for the resource you need, when you need it!

Our latest insights

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Mercedes World: Driving high-performance sales and marketing, October 2024

Join Equals Five and guests at Mercedes-Benz World. Our keynote speakers will share their expertise on driving peak performance in business, building and scaling high-performance…

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Join us at Gordon Ramsay’s Lucky Cat to learn why Marketing the secret ingredient for successful growth, June 2024

Join Equals Five and special guests at Gordon Ramsay’s Lucky Cat for an exclusive, complimentary event on how to deliver sustainable growth for your business…

Events.

Mercedes World: Driving high performance sales and marketing, October 2023

Join Equals Five and guests at Mercedes-Benz World in Weybridge for an exclusive, complimentary event on how to drive sales and marketing performance for growth.